𝐎𝐦𝐚𝐫 𝐞𝐥 𝐏𝐫𝐞𝐭𝐢𝐧𝐡𝐨 | Model | @omarelpretinho

Alfa Umaro Djalo: The Boss of Spanish Fashion
Alfa Umaro Djalo, better known as Omar El Pretinho, is a prestigious model, businessman and influencer from Guinea Bissau who has established himself as a reference for many. Founder of SomosYelo, an exclusive talent management agency, and creator of "elmercado Fc", an association that fuses fashion and football with a social focus, Omar is making a notable difference in several industries. Currently residing in Madrid, Omar has become an example of perseverance and authenticity.

A Path of Authenticity and Personal Evolution
Having arrived in Spain at the age of 14, Omar has publicly shared his challenges and moments of reflection when adapting to a new life in a different country. From his beginnings as a creator of humorous content on social media to his transition to fashion topics, Omar reflects personal and professional maturity in his work:
“My content now has more to do with ‘fashion’, although I don’t consider myself an expert,” he confesses. His unique and transparent style has made him a key figure in fashion, unpretentious, but with a strong presence. 

The Strength of the Community: His Team of Followers
For Omar, the most important thing about his career on social media is not the numbers, but the team that supports him: his followers. “They are the most important thing,” he says, showing his commitment to creating a solid and authentic community. Through his content, Omar seeks to add value and build a space of honesty on social media, an approach that differentiates him from other traditional influencers.

Influence and Responsibility: Being a Reference
Omar El Pretinho recognizes the impact he has on his community, especially as a reference for the black community in Spain. His visibility as a content creator was something unexpected for him, but now, he understands the responsibility that comes with it. “Black people in Spain don’t have local role models, and I think I’m one of those few,” he shares humbly.

Diverse and Ambitious Projects
In addition to his career as an influencer, Omar has several projects in parallel, including the creation of documentaries. “I’m a documentary freak,” he says. His love for content production has led him to develop a creative studio with his friends, with the vision of producing his first documentary later this year.

Ubunto: His Life’s Motto
Omar is clear about his life motto: “Ubunto,” which means “we all grow together.” This philosophy not only defines his professional approach, but also his way of seeing the world and personal relationships. “I grow, you grow, and vice versa,” he says. It is a reflection of his vision of collaboration and teamwork, something he deeply values ​​in his life and career. 🤝

What does the story of Omar El Pretinho teach us?
His personal and professional evolution, as well as his struggle to be an authentic role model, invite us to reflect on the power of authenticity, the importance of community and the impact that visibility on social media can have. In addition, with projects such as "SomosYelo" and "elmercado Fc", Omar shows that fashion and football can be a powerful platform for generating social action.

Currently, Omar continues to break new ground in Africa, showing that fashion is much more than trends, but a powerful tool for change and personal expression. In addition, he is very active creating audiovisual content on his YouTube channel, where he shares his day-to-day life, providing a more intimate view of his life and projects.

👗Instagram: @OmarelPretinho

👗Youtube: @OmarelPretinho